TEORI INSTITUSI: TEKANAN PERSEKITARAN DALAM PENGURUSAN PENSIJILAN HALAL
Institutional Theory: Environmental Pressure in Halal Certification Management
Keywords:
Pengurusan Persijilan Halal, Persijilan Halal, Sistem Jaminan Halal, Teori InstitusiAbstract
Halal food industy has been growing and playing significant role to the Muslim community, not only in this country but also worldwide. Such development that leads to halal certification and halal management certification are getting more attention and becoming area of research focus among the halal management’s scholars and practitioners. There is a claim that suggests theoritical gaps in prior literatures is a manifestation of lack of understanding and development theory in this field. This conceptual paper aims to fill part of the discussion by focusing on environmental pressure through institutional theory perspective in halal certification management studies. Continuous research whether conceptual or empirical studies should be continued to discuss more issues related to the implementation of the theory in the halal industry, particularly in the aspects of halal certification management.
Abstrak
Industri makanan halal telah berkembang dan memainkan peranan yang penting kepada komuniti Muslim bukan hanya di negara ini tetapi juga di seluruh dunia. Perkembangan ini telah menjadikan aspek persijilan halal semakin mendapat perhatian dan menjadi tumpuan kajian di kalangan sarjana pengurusan halal dan pengamal indusri. Terdapat dakwaan yang menyatakan bahawa kewujudan lompang teoritikal di dalam kajian yang terdahulu adalah petunjuk kepada kurangnya pemahaman dan pembangunan teori di dalam bidang ini. Kertas konseptual ini bertujuan untuk mengisi sebahagian daripada perbincangan tersebut dengan memberi tumpuan kepada tekanan persekitaran melalui perspektif teori institusi di dalam kajian pengurusan persijilan halal. Kajian yang berterusan sama ada kajian konseptual atau empirikal perlu diteruskan untuk membincangkan lebih banyak lagi isu-isu yang berkaitan pengunaan teori di dalam industri halal, khususnya aspek pengurusan persijilan halal.
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